Helping out the hungry kids by helping out a homie

Back in the day I was lucky enough to work for an amazingly creative company called MediaSauce, who is still representing the Midwest well back in good ol’ Carmel, IN. The one thing that I really liked about working there was that with all of the awesome talent that we had working there, I always had a feeling that we could literally take on the world and that anything was possible. Yeah, that was a great feeling to have.

Well, after chatting with one of MediaSauce’s biggest evangelists, Scott Henderson, a couple of weeks ago it seems that the MediaSauce crew, along with some close and helpful friends, actually are taking on the world. Over the past few months they’ve somehow put together a project that is going to take care of has already taken care of sending literally a semi-truck full of food to the Capital Area Food Bank of Texas in Austin during the SXSW Interactive Festival (which I’m attending — woot!). They accomplished this by having over 1,000 people pledge to do something about ending kid’s hunger. Here’s some more details from a blog post that my boy ScottyHendo whipped up:

One Click Feeds 140 Kids
By simply signing an online pledge to share the website with others, volunteer, and/or give, you will trigger a 35 lb food donation from Tyson. That means every person who joins the movement will help feed 140 children. With 1,000 people taking the pledge, we can make sure the Tyson semi-trailer will arrive in Austin during the SXSW ’09 interactive festival.

After reading all of this I almost figured that it had to be WAY too good to be true, but according to Scott and his band of merry helpers, there’s now a semi full of food headed directly down to good ol’ Austin, TX. Now that’s what I call taking on the world. :)

So what I’m asking each of you to do is to take the Hunger Pledge, too by going to pledgetoendhunger.com and giving a click to give some hungry kids 35 lbs of food. Once you take your pledge you can fulfill it by giving, volunteering or by simply helping spread the word about it. It took me a little longer than I (and Scott) initially expected, but I finally officially took my pledge today — even though I gave Indiana credit for it. I guess that some habits are harder to break than others.


Um, yeah — you’re welcome for the pledge, Indiana (my bad, California)

So now that they’ve hit the goal of getting 1,000 Hunger Pledges, the next step in the project is to open it back up to everyone to see which two states can now pull in the most Hunger Pledges before the end of the campaign. The top two states with the most Hunger Pledges will then both receive their own semi-truck full of food from Tyson, meaning that their community is going to be a lot less hungry for quite a while.

As more details roll through I’ll post ‘em up, but until then, please head on over to pledgetoendhunger.com when you get a chance and take your Hunger Pledge today. It’s for the kids, yo!


Talkies (we love hearing from you!)

2 Talkies! to “Helping out the hungry kids by helping out a homie”

  1. Scott Henderson on March 6th, 2009 10:47 pm

    I like your rope-a-dope strategy: Let the excitement build in the first 1,000 and wait till the weekend to drop the knockout punch. We are excited to have you as one of our State Champions (we’ll be sure to correct the database to California).

    We can help a lot of kids and get more people to help us address this solvable problem. If you are reading this comment and haven’t signed the Pledge yet - you can do so now here - http://tr.im/hpobc

  2. Bryan Gray on March 7th, 2009 8:13 am

    Hey Hup
    thanks for the love and support. We really miss you back here but you’re representing us well out there!

What do you want to tell us, hmmm?